The Problem
We buy too much for uses that don’t last.
A lot of useful items spend most of their life doing absolutely nothing.
An OTG oven used twice a month.
A camera lying in a cupboard.
Tools bought for one repair.
Gear bought for a hobby experiment.
Props needed for one shoot.
Things people needed for the outcome — not the ownership.
That creates two wastes at once:
Idle ownership
and
forced buying
YoosLess starts there.
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